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What is Search Engine Optimization?
The process of driving targeted traffic to a site from a search engine’s organic ranks is known as search engine optimization or SEO. Higher ranks can result in more organic traffic to a website because organic search is one of the ways that people find information online. Technical and content strategies are all part of SEO, which aims to meet the requirements of search engine algorithms. Creating excellent content, optimizing it around particular keywords, and constructing backlinks are common SEO activities. Enhancing a website’s position in the organic portion of search results is the main goal of SEO.